The right to market our range of 14 (at present) subliminal CD’s.  These retail at R259.00 each.  Distributors buy our CD’s at R110.00 each.  A full set of CD’s is supplied to each new distributor as part of the franchise.  Subliminal CD’s have positive affirmations embedded in music that facilitate changes at a subconscious level so that improvements can be made in aspects such as attitude, confidence, motivation, self image, health, learning, relationships, weight loss, stress, sales, productivity, smoking etc.  Because the material is subconscious, one does not need to pay attention to it, the CD merely plays in the background while you are sleeping, reading, driving, working, eating or watching TV.  Our guarantee says:  listen to the music for at least an hour a day for 60 days and if you are not happy with the results we will refund your money.

A David Pal36 Audio Visual Entrainment machine (Light & Sound Machine) is supplied to each distributor.  These machines can be used in conjunction with the Subliminal and Paraliminal CD’s for coaching, counseling and mentoring.  The machines (3 different models available, ranging in price from R3 235 to R5 380) can also be sold.  Distributors buy machines at less 20%.  These machines are imported from Canada.  The devices entrain brain frequencies and are alternative treatment for stress, depression, fibromyalgia, chronic fatigue syndrome, chronic pain, insomnia, great for ADD & ADHD kids, improve memory & learning, strengthen the immune system, enhance intuition, creativity and problem solving, put one into a peak mental performance state, resolve emotional blocks etc.  A book, manuals, all accessories and full training are also supplied.

A set of 30 Paraliminal CD’s from Learning Strategies Corporation in the USA is supplied.  Paraliminals are CD’s with audible voices addressing different sides of the brain simultaneously.  They employ CentrePoint Research Institute sound frequencies, whole brain communication, accelerated learning, preconscious processing and NLP techniques.  They work very quickly and very effectively to facilitate change.  These can be used in conjunction with the Light & Sound machines for coaching, counseling etc and can also be sold as stand alone self-help products.  These are the Rolls Royce of human development products.  Retail prices are R280.00 each and distributors buy these from us at less a third.  The Paraliminal Accelerator 12 CD Program is also supplied. This makes the Paraliminals easier to use and more effective. The coaching sessions help one get more benefit from the Paraliminals and show how to make massive headway toward any goal. A must for coaches to maximize benfits to clients. Also available are a number of multi-tape programs employing this technology.  Titles like PhotoReading, Natural Brilliance, Paraliminal Results Supercharger, Paraliminal Accelerator, Diamond Feng Shui, Memory Optimizer, Abundance for Life, Spring Forest Qigong, Genius Code etc are available.  They have a 30-day satisfaction guarantee on their products.

Distributors are taken through a one-day course titled “Unlimited Personal Power”.  On this course participants are taught the change modalities like affirmation, visualization (basically Hypnotherapy), meditation, rescripting, neuro-associative conditioning, goal-setting, Sedona method and Steven Covey’s material in terms of values, roles, mission statement and now also the 7-step creative process. This course can be marketed and taught to individuals, companies etc by our Distributors.  This course is the basis of our coaching system.  Suggested retail cost per participant is R1495.00.  When coached through the course on a one-on-one basis where clients are met with weekly over a three month period, the retail cost is R7200.00

The MasterMind Marketing Program is a half-day course that is taught to distributors.  This is based on the work of Jay Abraham.  Jay is THE marketing guru in the USA.  Essentially three things are taught:  how to grow your customer base, how to increase the transaction value from each customer and how to increase the transaction frequency.  These are the only ways to really grow a business.  This half-day course can be marketed to individuals and companies at a suggested price of R1 995.00 per participant.  This material is unique in South Africa.  If, after the course, participants are not convinced that they will grow their businesses by at least 25%, their course fee will be refunded.

Literature on all products is available.  Comprehensive product and sales training is provided as well as sales aids to equip distributors to market these products and services effectively. A one-day business start up course with Viljoen Consulting is also included. Access to the finest nutritional products available is provided as well as a month's supply of vitamins.